Innovation in Game Development Not Just Limited to Programmers and ...
San Francisco, CA (OPENPRESS) March 8, 2007 -- At the Game Developers Conference (GDC) in San Francisco, professionals from the video game industry are learning and sharing the newest techniques for creating and marketing successful PC, console and mobile games. For developers of casual games that are commonly downloaded and played on a PC, many are exploring creative new distribution models, shifting away from relying on some of the old ways that have been used to market games online. The casual games business has grown rapidly over the past few years, built on the foundation of the try-before-you-buy model, followed by RealArcades software client model, or the popular subscription-based model of Big Fish Games, Shockwave and RealArcades GamePass. The true catalyst for growth of this industry has been the try-before-you-buy model that made it easy and risk-free to sample games before you were required to enter your credit card information.
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